No stranger to treadmill-powered viral video gold, indie group OK GO rock it Rube Goldberg-style in their latest. If you don’t like this video, I will personally fight you in the parking lot. Or will command one of our interns at the agency to do it for me.

When he’s not getting paid to play on YouTube, M. M. McDermott is here. Email him at mmcdermott@getrenegade.com.

That is, if we watched it.

Carrie Underwood now has a recurring role on “Sesame Street.” As a worm. With a blond wig. Who sings. Check it out (she’s set to reappear on March 17, April 8 and April 26)

Carrie Underworm
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A NJ grandma watches “Jersey Shore.” Hilarity

It’s official.  We’re all screwed.

(Click the angry weatherman for video.)

Accuweather’s snow job.

When he’s not shoveling it on thick and heavy, M. M. McDermott is here. Email him at mmcdermott@getrenegade.com.

The new “That’s Why I Chose Yale” admissions video has quickly become our guilty pleasure. Who knew they’d go the “High School Musical”/”Glee” route. College Park should do a similar jazz-handsy revamp.

Yes, we’re getting a little tired of all the “Jersey Shore” parodies out there. But this one has little kids! Side note: the kid playing J-WOWW does not look happy to be there. Enjoy.

Xtranormal lets you choose your character {screen capture from xtranormal.com}

I didn’t grow up aspiring to be in advertising. As a young adult, I’d always longed to make the Great American Movie. But as I got older, I quickly realized that I liked having a car. And having multiple pairs of pants. And not having to steal toilet paper from fast food restaurants. So I turned to one of the few disciplines you can still go to be creative and make a living without selling your organs on the black market. Besides prostitution, anyway.

I’m talking about the ol’ advertising shuck and jive. The marketing hustle. The art of the sale. See, agencies are stocked with arty douchebags, emo English majors, and would-be poets who sold their souls to live in a better tax bracket. And I’m proud to be one of them.

That said, I still liked to daydream every once in a while. Ponder what coulda/woulda/shoulda been. Fantasize about that movie career. Then I ran across Xtranormal. It’s a simple, drag-and-drop editing interface you can access through your browser that allows you to make crude little animated movies with nothing more than a bunch of text. Select your animated actors. Choose your setting. Move the camera around. Add music.  And BOOM, in no time you’ve got yourself a little piece of moo-vee magic.
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We’re afraid.

Drunken acceptance speeches! Exhibit A: Mariah Carey